Mission Statement
Our mission is to provide you with a backpack that will always have your homework handy. This ingenious backpack is made from 100% recyclable hemp fiber and is 100% waterproof, too. Never again will you have to search for lost assignments. Never again will you have to explain to your angry teacher where your work is. It's always handy in your Brilliant Backpack. Hope you love our new backpack!
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- Posted by:magicalbackpack
Market Analysis
We would send our survey to schools. We would contact the Child Parenting magazine, and pay them for advertising space so we could put our survey into the magazine. If people fill out the survey they get a We would also send e-mails to everyone we know. We would do this because it would be like advertising. We would sell our product in New York, in Riverhead. We would sell our product to kids, teens, and adults, if they need it. We will make most of the regular colors and which ever one has the most votes. We hope our product will sell.
1. Do you ever forget your homework? It will put your homework in your backpack for you.
2. What kind of a backpack do you like (roller or back)? We could make more of this kind.
3. How much do you like to recycle on a scale 1- 10 (10 being the best)? So we know how much people like to recycle. It is relevant because it is made out of Hemp Fiber.
4. How much money did you pay for your backpacks? We could lower the prices more people would would buy our backpacks.
5. What colors do you like? We could make more of these colors the backpacks.
6. How many subjects of homework do you get? We could know how many spots to put inside the backpack.
7. What size are you? So we know how big to make the backpacks.
8. What was the company that you last bought your backpack from? So we know where to sell our backpacks so people can buy them.
9. Is it hard for you to be organized? So we could know how many slots we need to put in the backpacks.
10. Is it hard for you to be organized? So we know that you need more places to put things.
11. How long does it takes to do your homework? You set the backpack as long as you think it takes to do your homework, and the backpack will beep if you don't get it on top of your backpack. You can set a time for as long as you think it takes you to do your homework.
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Product Placement
We would sell our product in the local shops like Target or Toys'R'Us. We would sell our product in stores because we will pay half of the profit to the stores. We would do this because then we could raise the price and we would get more money. If we did make our own store, it would not be cost effective. We would sell out of trucks. We would sell you out of trucks because the people in the trucks can advertise our product. The truck would have a backpack that is motioned to tell what the product does. We would also sell our product on the Internet. Such as eBay or Amazon.com Marketplace. We think that our product would sell to a lot of people. We hope you like our magical backpack!!
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- Posted by:magicalbackpack
